DKMS

DKMS is a global non-profit organization dedicated to fighting blood cancer and related blood disorders, like thalassemia and aplastic anemia. They focus on raising awareness about stem cell transplantation, recruiting and registering potential donors, and matching donated stem cells with patients in need. For this project, I worked with the Indian branch of DKMS to create a social media campaign that supported their mission and encouraged more people to register as donors.